LOC: LONDON, UK
Link Building & Authority
I'm Marisa, a London-based Digital PR consultant and freelance PR expert who loves turning smart ideas into real Google wins. As a hybrid PR consultant in London, I specialize in digital PR strategies that go beyond headlines. I blend creative storytelling with technical SEO know-how, helping brands earn high-authority backlinks that drive traffic and rankings.
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The Search Visibility Struggle So many talented brands I talk to have incredible stories and products, but they're buried on page two of Google. Traditional media relations consultants might land great press, but if those mentions don't include followable links, you're missing out on the SEO boost that truly moves the needle. As a Digital PR consultant in London, I've seen this gap firsthand. Amazing coverage that builds awareness but doesn't strengthen your site's authority. It's frustrating because in today's world, visibility means being found in search results, not just magazines.
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"A Link-First, Results-Driven Strategy I focus on what actually matters: quality referral traffic, higher domain ratings, and sustainable rankings. No fluff, just targeted outreach to journalists who need linkable content. My process starts with understanding your brand's unique angle. We dig into data (keyword gaps, competitor backlinks via tools like Ahrefs and SEMrush) to spot opportunities. Then, I craft assets journalists love: surveys, reactive comments on trending news, or expert insights that naturally earn links from Tier 1 sites.",
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Integrating PR and SEO Seamlessly
As a freelance PR consultant in London, I see media relations and SEO as connected, not separate silos like in many traditional setups. My hybrid method treats them as one system: great coverage fuels links, and strong links amplify coverage.
Tailored for Gaming & Esports Clients
Gaming PR is community first. For indie dev or esports teams, I build strategies around player retention, coordinating Twitch Drops, Discord events, or influencer seeding. These create organic buzz that translates into shareable stories and high-DA links from gaming sites.
Lifestyle, Fashion & Consumer Wins
In fast-moving trends, newsjacking is gold. I've inserted brands into conversations around aesthetics or seasonal shifts, landing spots in high-traffic outlets. The key is creating visual, embeddable assets (like short videos) that editors feature and link to.
Why Backlinks Are the Long Game
Ultimately, as your Digital PR strategist, I'm obsessed with sustainable growth. High-authority links from trusted sources signal to Google that you're credible, boosting rankings for competitive terms. Combined with on-page tweaks, this creates compounding visibility press today, traffic tomorrow.
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01. INTEGRATION: Treating Public Relations and SEO as a single circuit board. Traditional agencies operate in silos; my "Neo-Glacial" methodology fuses them for maximum domain authority.
02. GAMING: For Indie Game Developers, the strategy is community-centric. I leverage Twitch Drops and Discord to bypass gatekeepers and trigger algorithms.
03. SIGNALS: In Lifestyle PR, we use 'Newsjacking' to insert brands into cultural trends (e.g., 'Clean Girl' aesthetic), securing placement in high-traffic edits.
04. BACKBONE: As a Digital Strategist, I secure high-DA backlinks via data-led storytelling, ensuring your brand ranks as well as it resonates.