01. Operational Overview & Brand Strategy

As a London-based Brand Strategist and Freelance PR Consultant, I operate at the intersection of traditional media relations and digital performance. In an ecosystem where Social Media Managers and Content Strategists often work in silos, my methodology integrates these disciplines into a cohesive narrative engine. Whether for high-growth tech startups, established fashion houses, or indie game developers, the objective is identical: to secure dominant market positioning through a blend of Digital PR, technical SEO, and creative storytelling.

This hub serves as a central database for my specialized services. Unlike a generalist agency, I function as a Creative Strategist who understands the nuances of distinct verticals. From crafting a Crisis Management protocol for a fintech firm to executing a viral Video Game Marketing campaign for a Steam release, every strategy is bespoke, data-backed, and results-oriented.

02. Sector-Specific Protocols

A. Gaming & Esports (Protocol: STEAM_OPS)

The gaming industry requires a specialized approach that traditional PR Agencies often fail to deliver. My Video Game PR Agency services are designed for the modern landscape. For indie developers, I provide comprehensive Indie Game PR strategies that focus on Steam page optimization and wishlisting velocity. By leveraging Video Game Influencers on Twitch and YouTube, alongside rigorous Gaming Community management on Discord, I help developers bypass the noise. This includes Esports PR for tournament organizers and competitive teams, ensuring that gameplay features are translated into compelling media narratives that journalists at IGN, PC Gamer, and Kotaku want to cover.

B. Consumer Lifestyle & Fashion (Protocol: TREND_JACK)

As a Fashion PR Consultant, I work with brands to secure placement in high-DA publications like Vogue, Refinery29, and Hypebeast. My experience as a Lifestyle PR Consultant encompasses everything from sustainable activewear launches to DTC beauty campaigns. The core tactic here is 'Newsjacking'—monitoring cultural trends to insert your brand into the conversation. Whether it is securing a spot in a Q4 Gift Guide or managing a Product Launch event in London, the goal is to build brand heat that translates into direct sales. This often involves Creative Brand Strategy workshops to define your visual identity before we even pitch the press.

C. Digital & Technical SEO (Protocol: LINK_BUILD)

Digital PR is the modern engine of SEO. As a Digital Strategist, I do not just chase 'awareness'; I chase Domain Authority. My campaigns are engineered to earn backlinks from Tier 1 news sites. By creating data-led stories and expert commentary opportunities, I help brands climb the Google rankings for their own high-volume keywords. This service is essential for B2B PR Consultancy clients who need to establish trust and authority in crowded marketplaces.

03. Creative & Content Services

Beyond media relations, I act as a Creative Content Strategist. This involves overseeing Video Production strategies for social media, ensuring that content for TikTok and Instagram Reels is optimized for engagement. For music clients, my Music PR and Talent Management services ensure that artist releases are synchronized across all platforms. As a Freelance Copywriter and strategist, I also refine internal brand messaging, ensuring that your 'About Us' page works as hard as your press coverage.

System Status: ONLINE.
Location: LONDON, UK.
Availability: OPEN FOR FREELANCE & CONTRACT ROLES.