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LOC: LONDON, UK
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Index / Case Studies
Client: VitabioticsService: Digital PR

Authority Building

Securing high-trust coverage for the UK's #1 vitamin company by navigating strict MHRA regulations.

★ CASE STUDY
DR 93
High Authority Links
+270%
Traffic Surge
Featured In
The TimesTatlerVogue

Campaign Spotlights

/// EXECUTION LOG
01. TREND JACKING

The 'Japanese Head Spa'

Our analysis revealed a 270% surge in global searches. We partnered with a therapist to create a home-guide.

02. THOUGHT LEADERSHIP

Hormone Policies

To target B2B press, we advocated for formal 'Hormone Policies' in the workplace.

The Strategy

We approached this with a "Compliance-First" methodology, ensuring every piece of content passed strict medical guidelines while still engaging a lifestyle audience.

Increase non-brand SEO performance for specific verticals (Beauty, Pregnancy, Energy).

01

Technical Foundation

Fixed breadcrumbs, 404s, and PLP schema.

02

The Pivot

Reactive campaign addressing cost-of-living concerns.

03

Velocity

Christmas Eve sleep campaign secured 73 links.